ARTFEED — Contemporary Art Intelligence

Museo Villoresi Opens in Florence: A Multisensory Journey Through Perfume

exhibition · 2026-09-21

In the heart of Florence's Oltrarno district, the Museo Villoresi has opened in the historic Palazzo at Via de' Bardi 12, offering a multisensory exploration of perfume. Founded by master perfumer Lorenzo Villoresi, the museum guides visitors through the history of aromatic materials and the science of essence production. Highlights include the Osmorama, a library of scents, a garden of global aromatic plants, and terraces with views of Brunelleschi's Dome and Santa Croce. Visits are by guided tour only. The museum also showcases the Villoresi Maison's legacy, including the first fragrance by Lorenzo's son Alessandro, Vol D'Abaris, inspired by Greek mythology. Alessandro trained at Grasse and spent two years developing the vanilla-based scent. The museum aims to transmit knowledge and curiosity through trained staff, emphasizing the emotional power of smell. Contact: +39 055 2340715, [email protected].

Fatti principali

  • Museo Villoresi is located at Via de' Bardi 12, 50125 Firenze, in the Oltrarno district.
  • The museum is housed in the underground spaces of a historic palazzo.
  • It offers a multisensory journey through the world of perfume, aromatic materials, and the history of peoples via smell.
  • Key features include the Osmorama (a room of sniffable fragrances), a library of odors, a garden of aromatic plants, and terraces overlooking the Lungarno.
  • The museum is visitable only with guided tours by reservation.
  • Lorenzo Villoresi founded the Maison; his son Alessandro created the first filial fragrance, Vol D'Abaris, with vanilla as the predominant note.
  • Alessandro studied at the high perfumery school in Grasse and spent two years developing Vol D'Abaris.
  • The name Vol D'Abaris references Abaris, a Hyperborean priest of Apollo from Greek mythology.

Entità

Artisti

  • Lorenzo Villoresi
  • Alessandro Villoresi
  • Suskind

Istituzioni

  • Museo Villoresi
  • Villoresi Maison
  • Scuola di Profumeria di Grasse

Luoghi

  • Firenze
  • Italy
  • Monte Morello
  • Oltrarno
  • San Niccolò
  • Via de' Bardi
  • Lungarno
  • Cupola del Brunelleschi
  • Basilica di Santa Croce
  • Grasse
  • France
  • Greece

Fonti