ZANDRO: Digital Identities by Juanse Correa / ID LAB Creative Studio
Juanse Correa's project ZANDRO, under ID LAB Creative Studio, investigates identity in the algorithmic age. AI is used not as a neutral tool but as a creative territory to reconfigure body, representation, and future projections. ZANDRO is a digital identity in expansion, a visual system that inhabits different aesthetic codes with consistency, condensing aspirations and tensions of a hyperconnected generation. 3D modeling is not an end in itself but the birth of an aesthetic presence with cultural vocation. Each iteration is autonomous yet part of a serial logic akin to editorial research. Fashion serves as a critical interface for desire, belonging, sustainability, and social construction of the self. Art direction turns the mockup into artistic language: pose, framing, and backdrops compose a closed visual grammar where figure and environment integrate. The project is compared to Pierre et Gilles' dreamlike portraits and Pedro Almodóvar's lush visual manifestos. The work is featured in creAtIva AI Art Book Vol/9 'ART: it is argument', with voice narrative and augmented reality video.
Key facts
- Juanse Correa created ZANDRO under ID LAB Creative Studio.
- ZANDRO is a digital identity exploring identity in the algorithmic era.
- AI is used as a creative territory, not a neutral tool.
- The project reconfigures body, representation, and future projections.
- ZANDRO is a visual system that maintains consistency across different aesthetic codes.
- 3D modeling is not an end but an aesthetic presence with cultural vocation.
- Fashion is used as a critical interface for desire, belonging, sustainability, and social construction.
- The project is compared to Pierre et Gilles and Pedro Almodóvar.
- ZANDRO is featured in creAtIva AI Art Book Vol/9 'ART: it is argument'.
- The work includes voice narrative and augmented reality video.
Entities
Artists
- Juanse Correa
- Pierre et Gilles
- Pedro Almodóvar
Institutions
- ID LAB Creative Studio
- creAtIva AI Art Book
- Galerie Templon
- Centre Pompidou