We Make Future 2026: Bologna Hosts International Innovation and Culture Festival

In June 2026, Bologna hosts the WMF – We Make Future, a major international event dedicated to innovation, artificial intelligence, technology, and contemporary culture. The festival brings together over a thousand speakers, companies, startups, institutions, artists, and creatives from more than 90 countries, transforming BolognaFiere into a global laboratory of ideas and future scenarios. Key themes include the dialogue between art and AI, with artists, art historians, creators, and innovators reflecting on the role of imagination in the age of intelligent machines. A notable session focuses on AI-generated art, shifting emphasis from technical execution to conceptual ideation. The WMF also features a Music & Art Program and interdisciplinary meetings exploring how creativity is increasingly a shared experimental ground among artists, researchers, entrepreneurs, and developers. The event poses critical questions about the artist's role in the AI era, changes in creative processes, emerging aesthetics from human-machine interaction, and the redefinition of authorship in the 21st century. The festival runs from June 24 to 26, 2026, at BolognaFiere. The full program is available on the official WMF website.