ARTFEED — Contemporary Art Intelligence

UI/UX Design for a Tire Manufacturer's Production Analytics System

digital · 2026-03-31

Evrone.com, along with designers Natasha Yankelevich, Dmitry Grenev, and Denis Bezrukov, developed a custom UI/UX project for a major premium car tire producer with 24 factories across 13 countries. In 2020, the tire plant initiated the creation of a manufacturing analytics and Industrial Internet of Things (IIoT) system to analyze production processes, as existing off-the-shelf solutions lacked required features. The system enables data analysis and visualization to identify operational bottlenecks. It includes an OEE (Overall Equipment Effectiveness) section for generating reports on equipment efficiency, used by various specialists for planning and quality assessment, with thousands of reports possible for different timeframes like shifts or months. The interface features color-coded checkpoints to monitor production stages against schedules and a responsive layout for mobile access in factory settings. A Cycle Time section tracks machine performance with specific recipes for rubber compounds, while a Maintenance Performance Indicators section analyzes machine downtime causes and frequencies, displayed on large screens for real-time operator adjustments. The design process incorporated user feedback, such as quick access to data from recent periods like the past day or week. Management involved Katerina Berkun and Anton Komarov, with Denis Bezrukov handling presentation. This project exemplifies IoT application in industrial contexts, enhancing production oversight through tailored digital tools.

Key facts

  • Evrone.com collaborated with designers Natasha Yankelevich, Dmitry Grenev, and Denis Bezrukov on the UI/UX project
  • The client is a large premium car tire manufacturer operating 24 factories in 13 countries
  • In 2020, the tire plant sought a custom manufacturing analytics and IIoT system due to inadequate ready-made solutions
  • The system analyzes and visualizes data to identify production bottlenecks and includes OEE reporting for equipment efficiency
  • Features include color-coded checkpoints for schedule monitoring and a responsive mobile interface for factory use
  • A Cycle Time section monitors machine performance with specific recipes for tire production
  • A Maintenance Performance Indicators section tracks machine downtime and is displayed on large screens for operators
  • User needs were integrated, such as quick access to data from recent time periods like the past day or week

Entities

Artists

  • Natasha Yankelevich
  • Dmitry Grenev
  • Denis Bezrukov

Institutions

  • Evrone.com

Sources