TIFF Pivots to Dealmaking with $23M Market Launch as Ticket Prices Rise
The Toronto International Film Festival is shifting its focus to become a center for film deals, thanks to a $23 million investment from the Canadian government. This year, TIFF: The Market will host around 70 events centered on film, television, and interactive media. With many anticipated films like Primetime featuring Robert Pattinson and You Can See Everything by Nathan Fielder opting for Venice or Telluride for their premieres, TIFF faces stiff competition from Cannes and the American Film Market. However, it aims to spotlight emerging markets in Africa and Asia. Rising ticket prices, starting at $30, have led to fewer attendees, but TIFF still features films like Danny Boyle's Ink and Jesse Eisenberg's The Debut.
Key facts
- TIFF launches TIFF: The Market with $23 million from Ottawa, featuring 70 sessions.
- Primetime starring Robert Pattinson and You Can See Everything by Nathan Fielder premiered at Venice or Telluride instead of TIFF.
- Regular TIFF screenings now cost $30 and up.
- Cannes marketplace and American Film Market are key competitors.
- TIFF highlights emerging markets in Africa and Asia.
- Donald Trump's incentives to reshore American film production could benefit TIFF.
- Ink directed by Danny Boyle and The Debut by Jesse Eisenberg are among buzzworthy films.
- Primetime program includes Slow Horses with Gary Oldman and Yaga with Hudson Williams and Carrie-Anne Moss.
Entities
Artists
- Robert Pattinson
- Nathan Fielder
- Russell Crowe
- Priyanka Chopra
- Colin Firth
- Halle Berry
- Diego Calva
- Jordan Firstman
- Cameron Bailey
- Guillermo del Toro
- Danny Boyle
- Jack O'Connell
- Jesse Eisenberg
- Kieran Culkin
- Julianne Moore
- Gary Oldman
- Hudson Williams
- Carrie-Anne Moss
- Jay Baruchel
- Michael Dowse
- Ken Carter
- Neil Peart
- Chad Smith
- Stewart Copeland
- Brian Mulroney
- Matthew Rankin
- Cody Lightning
- Jana Schmieding
- Paulina Alexis
- Eli Glasner
- Donald Trump
Institutions
- Toronto International Film Festival
- TIFF: The Market
- Cannes marketplace
- American Film Market
- Apple TV
- Crave
- CBC News
- The Canadian Press
- The Associated Press
- Toronto Star
- Rush
- Red Hot Chili Peppers
- The Police
Locations
- Toronto
- Canada
- Venice
- Italy
- Telluride
- United States
- Cannes
- France
- Los Angeles
- Africa
- Asia
- Alberta
- Moosonee
- Ontario