Steve Lacy Models for Jacquemus' Remote Fashion Campaign

The fashion label Jacquemus, founded by French designer Simon Porte-Jacquemus, has launched a new campaign titled 'Jacquemus at Home' featuring musician Steve Lacy. Due to ongoing lockdown restrictions, the campaign was photographed remotely using FaceTime by Paris-based photographer Pierre Ange-Carlotti. This innovative approach allows the brand to showcase its Spring/Summer 2020 men's collection while adhering to social distancing measures. The campaign also includes other notable figures such as model Bella Hadid, demonstrating how fashion brands are adapting creative strategies during the pandemic.