Snap Unveils Specs Intelligence and Enterprise Partnerships for $2,200 Smart Glasses
During an event in Los Angeles on Wednesday, Evan Spiegel, the CEO of Snap, unveiled several new features for Specs, the smart glasses priced at $2,200. The glasses now offer connectivity with HBO Max and Spotify, and a significant enhancement is Specs Intelligence, an 'anticipatory AI' that works with devices such as iPhones and Macs, learning from linked applications to boost productivity. Additionally, Snap launched Specs for Enterprise in collaboration with Amazon, Salesforce, and Nvidia. New offerings also include an NBA and WNBA app for augmented reality basketball training and a $10 monthly connectivity package with a charging case via Verizon. Spiegel noted that Specs represent a human-centric computing approach. A Specs pop-up is set to take place in Los Angeles in October, with shipping expected later this fall.
Key facts
- Snap held an event in Los Angeles on Wednesday to announce new features for its $2,200 Specs smart glasses.
- Specs Intelligence is a new 'anticipatory AI' system that works with the glasses and user devices including iPhones and Macs.
- Specs can now connect with HBO Max and Spotify.
- Specs for Enterprise allows integration into corporate workflows, with partnerships including Amazon, Salesforce, and Nvidia.
- An app developed with the NBA and WNBA lets users practice basketball via AR.
- A connectivity package with a charging case and built-in cellular connectivity via Verizon costs $10/month for Verizon customers and $20/month for others.
- CEO Evan Spiegel framed Specs as a human-centric computing format and rejected a future where AI replaces jobs.
- A Specs pop-up will be held in Los Angeles in October before devices ship later this fall.
Entities
Artists
- Evan Spiegel
Institutions
- Snap
- HBO Max
- Spotify
- Amazon
- Salesforce
- Nvidia
- NBA
- WNBA
- Verizon
- Snapchat
- Meta
- Samsung
- Even Realities
- Apple
- Dezeen
Locations
- Los Angeles
- United States
- Long Beach
- California
Sources
- TechCrunch AI —
- Dezeen —