Online Literature Drives China's Entertainment Industry Transformation

Online literary works in China have significantly influenced the entertainment sector, generating numerous adaptations for television, film, animation, and gaming. Popular series like Nothing Gold Can Stay and Ten Miles of Peach Blossoms originated from digital stories. According to Dong Qianqiu of iQiyi.com's literary division, online content is poised to become mainstream. Data from the China Internet Network Information Center indicates approximately 353 million Chinese users engage with online stories, with 327 million accessing e-books via smartphones. Millennials are particularly drawn to these works and their derivative media. Advancements in mobile technology and high-definition devices have revitalized digital reading and video consumption, encouraging paid content models.