Olga Vajagić Designs Visual Identity for Nova Iskra Workspace Co-Working Facilities

Designer Olga Vajagić developed a comprehensive visual identity system for Nova Iskra Workspace, a co-working facility in Serbia operated by Rent24. The project spanned from 2014 to 2020 and encompassed multiple design components including website creation, blog layout, spatial signage, promotional campaigns, and printed materials. Vajagić served as art director and designer, crafting membership guides, welcome notes, merchandise, and campaign visuals. The initiative aimed to promote the workspace's offerings and membership packages through a cohesive brand experience. This work represents a significant branding effort for Serbia's co-working sector during this period.