Motion Design Project for Swile Brand Identity Showcased by Thibaut Crepelle
On October 6, 2022, motion designer Thibaut Crepelle presented a visual identity project created for the brand Swile. The work focuses on motion design and branding elements that convey Swile's character as bold, approachable, and engaging. The project includes a video that demonstrates various aspects of the brand's visual system, ranging from typography to product representation. The animation features continuous movement with eye-catching transitions designed to unify all on-screen elements as part of a cohesive brand identity. The visual approach begins with two-dimensional typographic elements before transitioning into three-dimensional product animation, maintaining consistency with established brand guidelines. The complete project can be viewed at swile.co, with additional information available through Thibaut Crepelle's professional channels. The project involved multiple contributors, though the emphasis remains on the motion design and branding components.
Key facts
- Thibaut Crepelle shared a motion design project for Swile
- Project was presented on October 6, 2022
- Focus is on motion design and branding elements
- Swile brand is described as bold, friendly and entertaining
- Animation features continuous movement with attractive transitions
- Visual approach transitions from 2D typography to 3D product animation
- Project maintains consistency with brand identity guidelines
- Complete project available at swile.co
Entities
Artists
- Thibaut Crepelle