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Illustrator Creates Retro-Style Graphics for Improvised Comedy Podcast Sound Deals

digital · 2026-03-28

In October 2022, an illustrator developed a series of promotional graphics for the comedy podcast Sound Deals. The podcast, founded by Max and Ivan, features improvised segments where hosts and guests like Dara Ó Briain, Deborah Frances-White, and Mae Martin humorously pitch fictional products. The illustrator aimed to capture the show's tone by designing cheerful yet slightly sinister retro advertisements using a limited color palette and the Ed's Market font family by Laura Worthington Type. The project included brand graphics, audiograms, animation tests, and plans for live show illustrations. The artwork visually represents the podcast's absurd fictional products while maintaining a vintage advertising aesthetic.

Key facts

  • Illustrations were created for the Sound Deals podcast in October 2022
  • Sound Deals is an improvised comedy podcast founded by Max and Ivan
  • Guests include Dara Ó Briain, Deborah Frances-White, and Mae Martin
  • Illustrations use retro advertising style with saturated colors and Ed's Market font
  • Project included brand graphics, audiograms, animations, and plans for live show visuals

Entities

Artists

  • Laura Worthington

Sources