Fujifilm and Google Launch New Google Photos Print Store
Fujifilm has unveiled a new co-branded print storefront named "Fujifilm for Google Photos Print Store," aimed at providing Google Photos users with physical photo printing options. The company will assume control over the platform's photo printing features, overseeing the storefront, customer support, lifecycle marketing, and a broader product range. Bing Liem, president of Fujifilm North America's Imaging Division, referred to this partnership as a "dream collaboration," merging Google's tech prowess with Fujifilm's extensive 90-year imaging history. Shimrit Ben-Yair, Google Photos' vice president, shared enthusiasm for the ongoing collaboration, emphasizing the storefront's potential to enhance user printing experiences. The integrated store will launch within Google Photos, offering customizable prints, frames, decor, and more. The service will leverage Google Photos' intelligence to recommend relevant photos and print options. Fujifilm will manage transactions, shipping, and support. The rollout has begun in the U.S., with Europe set to follow in October. This announcement was made on September 1, 2026, through PetaPixel.
Key facts
- Fujifilm and Google have launched a new co-branded print storefront called 'Fujifilm for Google Photos Print Store'.
- Fujifilm will assume leadership and responsibility for the photo printing functionality of Google Photos.
- Fujifilm will manage the storefront, customer support, customer lifecycle marketing, and an expanded product catalog.
- The new store will be integrated directly within Google Photos and feature a shared identity.
- Customers can customize and purchase physical prints, frames, decor, gift items, photo books, canvas prints, and wall art.
- The service will use Google Photos' intelligence to suggest personalized print opportunities.
- Fujifilm will handle all payment transactions, shipping, and customer support.
- The platform has started rolling out in the United States, with Europe to follow in October.
- Bing Liem, division president of Fujifilm North America, and Shimrit Ben-Yair, vice president of Google Photos, commented on the partnership.
Entities
Institutions
- Fujifilm
- Google Photos
- Fujifilm North America Corporation
- PetaPixel
Locations
- United States
- Europe