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Fashion Scout's Ones To Watch Marks 20 Years with Eight Emerging Designers at London Fashion Week

festival-fair · 2026-09-25

During London Fashion Week, Fashion Scout marked its 20th anniversary by showcasing its Ones To Watch initiative, which highlighted eight up-and-coming designers: Adolf Maldonado, C.PROTOCOL, CHATCHAI C., Christine Elizabeth, Jinseo Park, Leila Daniele, Enny, and MAD DAISY. Maldonado presented menswear infused with couture details. The duo Jinmin Chen and Cenyi Wang from C.PROTOCOL unveiled a striking silver headpiece. CHATCHAI C. featured a pinstripe suit paired with a rust-red leather jacket. Christine Elizabeth concentrated on texture, while Jinseo Park showcased volume through puffed sleeves. Leila Daniele created body-hugging silhouettes with woven fabrics. Enny blended Italian roots with contemporary London influences. MAD DAISY, established by Dr. Margarita Fedoseev, integrated art and technology. Fashion Scout produced the event, emphasizing innovative concepts and supporting emerging talent.

Key facts

  • Fashion Scout celebrated its 20th anniversary with the Ones To Watch programme at London Fashion Week.
  • Eight emerging designers were featured: Adolf Maldonado, C.PROTOCOL, CHATCHAI C., Christine Elizabeth, Jinseo Park, Leila Daniele, Enny, and MAD DAISY.
  • Adolf Maldonado returned to Fashion Scout, presenting menswear with couture elements like plunging necklines and ice-blue satin.
  • C.PROTOCOL, by Jinmin Chen and Cenyi Wang, combined 3D printing and digital design, including a silver headpiece.
  • CHATCHAI C., by Chatchai Chaitrakulthong, showed a pinstripe suit under a rust-red leather jacket with buckles and straps.
  • Christine Elizabeth used woven cloth and tactile surfaces, focusing on intricate textile construction.
  • Jinseo Park created voluminous shapes with champagne and cream fabrics, featuring puffed sleeves and sculpted hips.
  • Leila Daniele presented draped woven fabrics in cream and bronze tones with loose threads and raw details.
  • Enny mixed Italian heritage with modern London life, showing a yellow printed dress with an enormous straw hat.
  • MAD DAISY, founded by Dr Margarita Fedoseev, merged art, technology, and clothing.
  • The event was produced by Fashion Scout, with show production by Paul Swaby and styling by Rebekah Roy.
  • Hair was by Sally Beauty and UNITE Hair, led by Narad Kutowaroo; make-up by AOFM Makeup Academy, led by Mandy Gakhal.
  • Show PR was by I.Dea PR; backstage food by People Pleaser Salads; steamers by Propress.
  • Words by Lewis Robert Cameron; photography by Yuri Stuppia.

Entities

Artists

  • Adolf Maldonado
  • Jinmin Chen
  • Cenyi Wang
  • Chatchai Chaitrakulthong
  • Christine Elizabeth
  • Jinseo Park
  • Leila Daniele
  • Enny
  • Dr Margarita Fedoseev
  • Lewis Robert Cameron
  • Yuri Stuppia
  • Paul Swaby
  • Rebekah Roy
  • Narad Kutowaroo
  • Mandy Gakhal

Institutions

  • Fashion Scout
  • C.PROTOCOL
  • CHATCHAI C.
  • Christine Elizabeth
  • Enny
  • MAD DAISY
  • Sally Beauty
  • UNITE Hair
  • AOFM Makeup Academy
  • I.Dea PR
  • People Pleaser Salads
  • Propress
  • London Fashion Week

Locations

  • London
  • United Kingdom
  • Italy
  • West Africa

Sources