Asos App Users Hit by Unauthorised Push Notification Claiming Snowflake Compromise

On Tuesday morning, users of the Asos app in the UK received alarming pop-up notifications from hackers who claimed to have breached the Snowflake instance and threatened to release sensitive data. In response, Asos swiftly restricted access and is currently conducting an investigation alongside advisers and authorities. Snowflake asserted that its platform had experienced "no compromise." Asos reached out to customers via email to apologize for the "unauthorised push notification" and cautioned against clicking on the external link. While the incident may involve basic personal information, it does not include payment card details or passwords. The identity and motives of the sender remain unknown, and experts have warned about possible exploitation of the situation. Asos confirmed that its website and app are functioning normally and are focused on safeguarding customer interests.