Xorokê Creative Studio Develops Brand Identity for Fryst! Iced Coffee
Xorokê Creative Studio, a Brazilian design firm, created the branding and visual identity for Fryst!, an iced coffee product. The design emphasizes convenience and quality through minimalist packaging with bold typography and a crisp color palette. The branding strategy aims to enhance consumer recognition and loyalty across both physical and digital platforms. The visual elements reflect the product's premium nature and ease of use, distinguishing it in a competitive market.
Key facts
- Xorokê Creative Studio designed Fryst!'s branding and visual identity
- Fryst! is an iced coffee brand focused on convenience and quality
- The visual identity features minimalist packaging with bold typography
- Branding extends consistently across physical products and digital presence
- The design aims to improve brand recall and consumer loyalty
Entities
Institutions
- Xorokê Creative Studio
Locations
- Brazil