Woc's Postcard Lottery for Charity merges mail art with human rights fundraising for Gaza
Flavio Rossi, known as Woc, launched Postcard Lottery for Charity – Greetings from Gaza, a limited edition of 200 postcards available online from April 13 for 10 euros each. All proceeds will be donated to Amnesty International Italy to support its human rights work. The project uses a pre-war image of Gaza City, turning each postcard into a small archive of memory and a silent denunciation of violence. Purchasers become part of a participatory artistic process, with postcards sent via ordinary mail, embracing the unpredictability of transit—stamps, marks, and delays become integral to the work. This renews mail art traditions as a tool for connecting individuals and raising awareness across borders. A lottery element offers a chance to win an original artwork, Gaza City (2025), broadening engagement with contemporary art. The initiative was presented in Turin and is promoted by Le Grand Jeu, a Parisian bookstore specializing in street art and urban culture, highlighting its international scope. The project transforms a simple object into social action, blending art, memory, and concrete solidarity.
Key facts
- Flavio Rossi (Woc) created Postcard Lottery for Charity – Greetings from Gaza
- 200 limited-edition postcards feature a pre-war image of Gaza City
- Postcards cost 10 euros and are available online from April 13
- All proceeds go to Amnesty International Italy for human rights activities
- Each purchase enters a lottery to win the original artwork Gaza City (2025)
- Postcards are sent by ordinary mail, with transit marks becoming part of the art
- The project was presented in Turin
- Le Grand Jeu, a Parisian bookstore, supports and promotes the initiative
Entities
Artists
- Flavio Rossi
- Woc
Institutions
- Amnesty International Italy
- Le Grand Jeu
Locations
- Turin
- Italy
- Gaza City
- Palestine
- Paris
- France