Veronica Beard Launches Trailblazer Jacket for Fall, Celebrated in Vogue by Shopping Editor
Sisters-in-law Veronica Swanson Beard and Veronica Miele Beard have introduced the Trailblazer jacket, which serves as the highlight of Veronica Beard's fall collection. Crafted from stretch twill, this single-breasted navy blazer is designed to be a versatile addition to any wardrobe. The fall campaign showcases women from various backgrounds, promoting self-assurance. A shopping editor from Vogue shares how the jacket complements her busy 9-to-9 schedule during New York Fashion Week, styled with a white shirt, jeans, and a tote. The article emphasizes the jacket's suitability for both professional and social events. Additionally, the collection features a Trailblazer tote and belt, catering to the demands of contemporary women.
Key facts
- Veronica Beard is a New York-based label founded by sisters-in-law Veronica Swanson Beard and Veronica Miele Beard.
- The Trailblazer jacket is a single-breasted navy blazer made from stretch twill.
- The fall campaign celebrates women in all walks of life, promoting confidence and fabulousness.
- The jacket is featured in a Vogue article by a shopping market editor.
- The editor wears the jacket during New York Fashion Week and on regular workdays.
- The article mentions coordinating items: a Trailblazer tote and a Trailblazer belt.
- The editor's routine includes a morning coffee shop visit and train ride to Vogue offices downtown.
- The jacket is styled with a crisp white shirt, worn-in jeans, and a ladylike tote bag.
Entities
Artists
- Veronica Swanson Beard
- Veronica Miele Beard
Institutions
- Veronica Beard
- Vogue
Locations
- New York
- United States
- Houston Street
- Lower East Side