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Valentino Beauty Launches Vendetta Fragrances at LA's Safari Inn with Star-Studded Party

other · 2026-09-11

Valentino Beauty launched its new Vendetta fragrances on Wednesday at the Safari Inn in Burbank, Los Angeles. The star-studded guest list included Dakota Johnson, Alexander Skarsgård, Keke Palmer, and Solange Knowles, among others. Featured in the campaign, Johnson and Skarsgård posed for a photoshoot by renowned photographers Inez & Vinoodh. The event featured a vintage car theme, with unique displays of the fragrances in car trunks and at venue entrances. Vendetta Donna combines tuberose, red orange, and sandalwood, while Vendetta Uomo features ginger, cinnamon liqueur, and patchouli. The evening concluded with a performance by Yung Lean.

Key facts

  • Valentino Beauty hosted a launch party for its Vendetta fragrances at the Safari Inn in Burbank, Los Angeles, on Wednesday evening.
  • The event was attended by Dakota Johnson, Alexander Skarsgård, Keke Palmer, Solange Knowles, Brooklyn Beckham, Nicola Peltz Beckham, Sophia Bush, and Ashlyn Harris.
  • The Vendetta campaign stars Johnson and Skarsgård and was shot by Inez & Vinoodh.
  • Vendetta Donna features tuberose, red orange, and sandalwood; Johnson called it 'intoxicating, but still soft.'
  • Vendetta Uomo features ginger, cinnamon liqueur, and patchouli; Skarsgård wore the original Valentino Vendetta to school dances over 30 years ago.
  • The Safari Inn was decorated with retro automobiles, some with trunks filled with Vendetta bottles, and an old-school telephone booth photo moment.
  • Guests watched the full campaign film on a big screen, and the evening included passed bites, caviar, and cocktails.
  • Swedish rapper Yung Lean performed live, closing the event under the motel's neon signs.

Entities

Artists

Institutions

  • Valentino Beauty
  • Vogue
  • Safari Inn
  • BFA.com

Locations

  • Burbank
  • Los Angeles
  • United States
  • Sweden

Sources