ARTFEED — Contemporary Art Intelligence

The New Habitat 27/28: Hotels as Spaces of Transformation

architecture-design · 2026-08-31

The sixth installment of The New Habitat report, produced by APE Grupo and Futurea, outlines three key trends in hotel design: the emergence of hotels as wellness centers, the appeal of locations away from mass tourism, and the demand for unique experiences. According to the report, travelers increasingly seek intangible elements that contribute to personal growth. David Mayo from VIVOOD emphasizes that travel is now viewed as a means to enhance quality of life. The trend of collective wellness is gaining traction, with initiatives like Bathhouse Chicago and AESOP's social wellness club redefining communal bathing. Naji Safi of DLR Group points out a growing emphasis on sensitivity in hospitality design. McKinsey & Company reveals that 80% of travelers concentrate on just 10% of destinations, leading luxury accommodations to shift towards rural settings. Economic challenges have resulted in shorter vacations, prompting hotels to focus on personalized experiences. The report can be accessed on APE Grupo's website.

Key facts

  • The New Habitat 27/28 is the sixth edition of the annual report by APE Grupo and Futurea.
  • The report identifies three trends: wellness hotels, off-the-beaten-path destinations, and transforming everyday moments into extraordinary experiences.
  • David Mayo, founder of VIVOOD, is one of the experts quoted.
  • Carolina Cevallos Vélez, Director of Wellness Design at Six Senses, notes that wellness is increasingly a shared experience.
  • Projects like Bathhouse Chicago (Gensler), AESOP's social wellness club, and RECESS in Montreal exemplify the shift to communal wellness.
  • McKinsey & Company reports that 80% of travelers visit only 10% of the world's destinations.
  • 67% of travelers want to avoid crowded places, and 90% would choose less popular destinations to reduce overtourism.
  • Kisawa Sanctuary in Mozambique uses 3D-printed local sand and seawater for construction.
  • The Treehotel in Sweden, designed by Bjarke Ingels Group (BIG), integrates birdhouses for local birds.
  • Nano trips (under 24 hours) and go-cations (celebrating small milestones) are emerging travel trends.
  • Naji Safi of DLR Group says hospitality is moving from spectacle to sensitivity.
  • The report is available for download on APE Grupo's website.

Entities

Artists

  • David Mayo
  • Carolina Cevallos Vélez
  • Naji Safi
  • Marta Palazuelo
  • Ulf Öhman
  • Byoung Soo Cho

Institutions

  • APE Grupo
  • Futurea
  • VIVOOD
  • Six Senses
  • Bathhouse Chicago
  • Gensler
  • AESOP
  • RECESS
  • DLR Group
  • McKinsey & Company
  • Kisawa Sanctuary
  • Treehotel
  • Bjarke Ingels Group (BIG)
  • HBA
  • Habitas Group
  • Rosewood
  • La Dolce Vita Orient Express
  • Botanic Sanctuary
  • Othership
  • Diariodesign

Locations

  • Chicago
  • United States
  • Montreal
  • Canada
  • Mozambique
  • Sweden
  • Mexico
  • Antwerp
  • Belgium
  • Italy
  • Crete
  • Greece
  • Seoul
  • South Korea
  • Milan
  • Norway
  • Global

Sources