SZA Launches VANSZA Collection as Vans Artistic Director
On October 22, 2026, SZA will launch her inaugural signature collection for Vans, named VANSZA, with additional releases anticipated thereafter. This collection arises from a creative alliance that commenced in 2025, when SZA took on the role of Artistic Director at Vans, influencing various campaigns and collections. The promotional visuals evoke a whimsical fairytale realm, highlighting themes of exploration and individual experiences, which resonate with Vans' ethos of curiosity and creativity. Notable items include the Knu Skool, drawing inspiration from the Old Skool. VANSZA intertwines SZA's identity with the brand, embodying her principles of freedom and community while aiming to transition Vans from a nostalgic image to a modern fashion statement, fusing sneakers, style, and her artistic vision.
Key facts
- VANSZA is SZA's first signature collection with Vans
- The collection launches on 22 October 2026, with further releases expected later
- SZA was named Vans Artistic Director in 2025
- Her role includes developing campaigns and collections, not just brand image
- The Knu Skool, inspired by the Old Skool, is among the reinterpreted models
- The Knu Skool features bulkier proportions, oversized laces and a padded tongue
- Campaign imagery uses trees, textured surfaces and warm colors in a fairytale-like setting
- The collection's concept is built on exploration, curiosity, creativity and freedom
Entities
Artists
- SZA
Institutions
- Vans
Locations
- California
- United States