Swedish Artist Krister Flodin's Journey from Advertising Burnout to Full-Time Painting
Swedish artist Krister Flodin transitioned from a decades-long career in advertising to full-time painting following a severe burnout in 2020. Born in Luleå, Flodin began creating art in childhood but pursued graphic design professionally starting in 1987, working for clients including Adobe and Deutsche Bank. After his health crisis and personal loss, he and his partner initiated 'Project Freedom,' selling their apartment and car to fund a sabbatical. His paintings now explore themes of human vulnerability, social dynamics, and psychological strain, with his work 'The Socialites' featured in the Spring Salon at Liljevalchs Konsthall in Stockholm. Flodin works from a studio at WIP:Stockholm and is currently developing a painting titled 'Salvator Mundi' that addresses contemporary global concerns through symbolic imagery.
Key facts
- Krister Flodin experienced severe burnout in 2020 after working in advertising since 1987
- He sold his apartment and car through 'Project Freedom' to paint full-time
- His painting 'The Socialites' was included in the Spring Salon at Liljevalchs Konsthall in Stockholm
- Flodin's early artistic development began in northern Sweden where he was born in Luleå
- He currently works from a studio at WIP:Stockholm, a collective housing approximately seventy artists
Entities
Artists
- Krister Flodin
- Andy Warhol
- Salvador Dalí
- David Hockney
- Gerhard Richter
- Lucien Freud
Institutions
- Liljevalchs Konsthall
- WIP:Stockholm
Locations
- Luleå
- Stockholm
- Sweden
Sources
- AATONAU —