Swarovski Hosts NYFW Cocktail Party for Classica Collection with Camila Morrone and Ejae

On a Thursday evening, Swarovski hosted a cocktail party at its flagship store on Fifth Avenue in Manhattan, celebrating the launch of the Swarovski Classica collection on September 1, coinciding with the conclusion of New York Fashion Week. The event attracted celebrities including Camila Morrone, Paul Anthony Kelly, François Arnaud, and singer Ejae, all adorned in pieces from the collection. Morrone opted for a black bodycon dress to showcase her jewelry, while Ejae wore a pink floral Mark Gong dress. Kelly complemented his mustard suit with a crystal brooch, and Arnaud, dressed in Saint Laurent, sported a stack of Classica bangles, humorously noting his stylist's restrictions. The Classica line, inspired by the calla lily, features elegant, fluid geometric designs in sterling silver and Swarovski Zirconia. The store's vibrant emerald, fuchsia, and yellow decor resembled a dazzling jewelry box, complete with a bubblegum-pink marble staircase and mirrored walls, while DJ Lola Leon set the mood with music. The venue also showcased crystal-encrusted eyewear, clothing, and figurines, reinforcing Swarovski's commitment to fashion and celebrity culture.