Srelant Brand Identity by Abdullah Samir: Dynamic Typography and High-Contrast Palette
Abdullah Samir designed a new brand identity for Srelant, a US-based tech consulting firm that monitors and manages technological content and system applications. The design features a bold yellow and black palette, sharp typography, and a dynamic pinwheel logo symbolizing continuous motion and efficiency. The project included brand strategy, visual identity, art direction, and logo design, applied across business cards and tote bags. The identity aims to convey the company's focus on technology, expert knowledge, and operational agility.
Key facts
- Srelant is a US-based tech consulting firm.
- The brand identity was designed by Abdullah Samir.
- The design includes a high-contrast palette of yellow and black.
- The logo features a dynamic pinwheel emblem.
- The project scope includes brand strategy, visual identity, art direction, and logo design.
- The identity was applied to business cards and tote bags.
- The design aims to convey technology, expert knowledge, and operational agility.
- The project was featured on Behance.
Entities
Artists
- Abdullah Samir
Institutions
- Srelant
- Behance
Locations
- United States