Sip Studio Designs La Borosa Non-Alcoholic Spirit Packaging with Mexican Mythology

Sip Studio, a drinks packaging specialist founded by Kirsty Holton, created the visual identity for La Borosa, a non-alcoholic agave spirit. The design avoids typical wellness aesthetics by drawing inspiration from Mexican culture, specifically Mayahuel, the Aztec goddess of agave. Mexican artist Eduardo Robledo contributed linocut illustrations depicting Mayahuel and Quetzalcoatl, the wind god. The packaging uses premium materials like textured paper, embossing, and foiling to compete with high-end tequila bottles. The project aimed to establish credibility for non-alcoholic spirits through meaningful storytelling and quality presentation.