Simon Signature Opens a Hospitality Showroom in Palma Where No Product Is on Display

Key facts

• Simon Signature opened a showroom in the center of Palma de Mallorca as the first physical space of Simon's new hospitality-focused division
• The space is designed as a full-scale hotel room where light, sound, temperature and scent change by time of day or guest request, controlled by Simon's LOLA platform
• Simon Electric continues producing and selling products for professionals while Simon Signature handles prescription and project services for studios and investors
• CEO Esteban Bretcha said the company is extending capabilities built over more than a century to address more demanding, technology-heavy projects
• Palma was chosen because several major Spanish hotel chains are headquartered in Mallorca and operate projects on five continents
• Services include conceptual design, lighting design, energy efficiency and automation at autonomous, system and predictive levels, plus BIM models and lighting calculations
• Creative direction was by YSLA Creative and interiors by architect Cristina Rebolo, using Mallorcan marés stone, terracotta, oak, braided leather and a red Cosentino travertine
• Studio 380/750nm designed lighting scenes inspired by the island's natural rhythms, with Ledscontrol and FlopWork handling technical translation
• Partner brands include Roca, Bowers & Wilkins, Salto, Frekuent and Ziclick, whose E-Panel ships with mechanisms integrated
• The space joins La Casa de la Llum in Barcelona and La Casa de la Luz in Madrid, with a different vocation
• Photographs of the project are by Pol Rebaque