SAG-AFTRA's Verticals Agreement Brings Union Protections to Microdrama Productions
SAG-AFTRA's independent Verticals Agreement has opened the door for producers to hire union performers on vertical microdrama productions, a format known for its notoriously small-scale budgets. The agreement has also introduced structure and legitimacy to the medium, according to TheWrap. Bigger-name talent is now more open to working in verticals because of the protections the agreement provides. The shift marks a change for a format that has largely operated outside traditional Hollywood labor structures, with the union's involvement cited as the factor drawing established performers and producers toward short-form vertical series.
Key facts
- SAG-AFTRA created an independent Verticals Agreement covering vertical microdrama productions
- The agreement allows producers to hire union performers for small-scale vertical productions
- TheWrap reports the deal brought structure and legitimacy to the vertical format
- Bigger-name talent is reportedly more open to verticals due to the agreement's protections
- Vertical microdramas are known for notoriously small-scale productions
Entities
Institutions
- SAG-AFTRA
- TheWrap
- MSN
Locations
- Hollywood
- United States