Rag & Bone Spring 2027: Lightness and Colored Denim
For its Spring 2027 ready-to-wear collection, Rag & Bone creative director Jennie McCormick focused on lightness and brightness, aiming to shed the vestiges of winter. The collection, presented at a showroom visit, reinterprets signature brand staples in airier fabrics and soft colors. McCormick emphasized the idea of throwing off the heavy snow and cold of the previous winter. The brand's loyal customer base, who return for officewear and everyday staples, is encouraged to have fun without straying too far from their comfort zone. A silk taffeta blend skirt paired with a sporty funnel neck jacket exemplifies the polished yet cool aesthetic, and the pieces can be worn separately for a less fashion-forward look. Rag & Bone is also participating in fashion's colorful revival, with a significant emphasis on colored denim and denim dressing, as confirmed by McCormick.
Key facts
- Rag & Bone Spring 2027 collection focuses on lightness and brightness.
- Creative director Jennie McCormick designed the collection to shed winter vestiges.
- The collection was presented at a showroom visit.
- Signature staples are revitalized in airier fabrics and soft colors.
- The brand targets its loyal customer base with officewear and everyday staples.
- A silk taffeta blend skirt and sporty funnel neck jacket are key pieces.
- The collection includes a strong emphasis on colored denim.
- The collection is part of a broader colorful revival in fashion.
Entities
Artists
- Jennie McCormick
Institutions
- Rag & Bone