Paprika Design Creates Minimalist Packaging for Café Parka's House Coffee
Café Parka in Montréal marks its first anniversary by introducing a signature line of house coffee in partnership with local micro-roasters. The café's creative directors, Louis Gagnon and Daniel Robitaille, along with lead designer Arthur Grivel from Paprika Design, developed a minimalist packaging concept that reflects the café's architectural style. The labeling system employs a structured grid to showcase roast information, bean origins, and tasting notes, utilizing a clean sans-serif font for easy readability. Textural contrast is achieved with matte die-cut labels on craft paper bags, featuring monochromatic typography and earthy tones to maintain brand consistency. This design prioritizes structural clarity, enhancing the overall specialty coffee experience.
Key facts
- Café Parka celebrates its first anniversary in Montréal.
- Café Parka collaborated with local micro-roasters to release its house coffee line.
- Paprika Design's creative directors Louis Gagnon and Daniel Robitaille, and lead designer Arthur Grivel developed the packaging.
- The packaging design uses typographic clarity and minimal labels.
- The label system uses an architectural grid structure to display roast details, bean origins, process methods, farm elevation, and tasting notes.
- Matte die-cut label stickers are applied to craft paper bags.
- Monochromatic typography is paired with earth-toned color accents.
- The project is featured on Behance.
Entities
Artists
- Louis Gagnon
- Daniel Robitaille
- Arthur Grivel
Institutions
- Paprika Design
- Café Parka
Locations
- Montréal
- Canada