Packaging Design for Bella Ciao Beer Draws on Italian Futurism and 1970s Protest Imagery
Designer Marçal Prats created packaging for Bella Ciao craft beer, a lager referencing the protest anthem. The design employs red, black, and white colors to convey protest power, inspired by 1970s Italian political pamphlets and the Futurist work of artist Fortunato Depero, which influenced the typography. The beer is available at l'Anjub Store in Tarragona.
Key facts
- Marçal Prats designed the packaging for Bella Ciao craft beer.
- The design is inspired by the Italian protest song 'Bella Ciao'.
- Visual elements reference 1970s Roman protest pamphlets and Italian Futurism.
- Fortunato Depero's Futurist art influenced the logo and typefaces.
- The beer can be purchased at l'Anjub Store in Tarragona.
Entities
Artists
- Marçal Prats
- Fortunato Depero
Institutions
- l'Anjub Store
Locations
- Tarragona
- Rome