OlssønBarbieri Designs Shake-it Mixer Packaging with Fluted Glass and Apothecary Labels
OlssønBarbieri has crafted the packaging for Shake-it Mixer, a cordial range by Hans Just Group, incorporating custom fluted glass and vintage medicinal labels to bring back the essence of cordial culture. Drawing inspiration from Renaissance herbal remedies and Jerry Thomas's 1862 bartending manual, the bottle showcases twelve vertical flutes reminiscent of lime segments, which improve grip and reflect light beautifully. The label design includes a striking sans-serif brand name and a structured grid for cordial numbers and tasting notes, adorned with botanical illustrations by Irene Laschi and Tomas Lindell. A blind-embossed band distinguishes the text from the artwork, while cocktail suggestions are provided on the back. Uncoated paper labels pair with aluminum caps and cork stoppers. This design was highlighted on Behance.
Key facts
- OlssønBarbieri designed packaging for Shake-it Mixer, a product of Danish drinks group Hans Just Group.
- The design pairs custom fluted glass with 19th-century medicinal labels.
- The bottle has twelve vertical flutes, inspired by the twelve inner segments (liths) of a fresh lime.
- The flutes meet at the base like a citrus juicer and provide grip for bartenders.
- Hand-drawn botanical sketches by Irene Laschi and Tomas Lindell highlight each mixer.
- The label system references classic apothecary goods and Jerry Thomas's 1862 bartending guide.
- A blind-embossed band wraps around the bottom label edge.
- The project aims to revive cordial culture in home bars, drawing on Renaissance Italian apothecary traditions.
Entities
Artists
- Irene Laschi
- Tomas Lindell
- Jerry Thomas
Institutions
- OlssønBarbieri
- Shake-it Mixer
- Hans Just Group
- Behance
Locations
- Denmark
- Italy