Nice Projects designs Selfridges members' club 40 Duke Street as a collector's home
The interior design for a new members' club located at 40 Duke Street, next to Selfridges, has been finalized by the London design studio Nice Projects. Spanning 25,000 square feet for Selfridges Unlocked members, the facility boasts 24 personal shopping suites, a gallery, a salon, beauty studios, and a terrace. Co-founders Sacha Leong and Simone McEwan incorporated materials such as burl wood, travertine, and yellow onyx, along with vibrant carpets, to offer a fresh take on luxury. The design merges classic furniture from brands like Tacchini with modern pieces by designers like Philippe Malouin. Leong aimed to create a unified environment for both social and private engagements. The club will also feature cultural events and exclusive shopping areas. Photography by Lucia Bell-Epstein.
Key facts
- Nice Projects designed the interior of Selfridges' members' club at 40 Duke Street in London
- The 25,000-square-foot space includes 24 personal shopping suites and studios
- Materials used include burl wood, travertine, yellow onyx, terrazzo, and stainless steel
- Furniture mixes classic Italian and Swedish brands with contemporary global designers
- The club is open to Selfridges Unlocked members and features cultural events
- Studio co-founders Sacha Leong and Simone McEwan led the design
- The design concept aimed to create a collector's home rather than a traditional club
- Photography was by Lucia Bell-Epstein
Entities
Artists
- Sacha Leong
- Simone McEwan
- Philippe Malouin
- Piet Hein Eek
- Paul Coenen
- Louise Roe
- Lucia Bell-Epstein
Institutions
- Nice Projects
- Selfridges
- Selfridges Unlocked
- Tacchini
- Arflex
- Marta Sala
- Kallemo
- Frama
- Massproductions
- Dezeen
Locations
- London
- United Kingdom
- 40 Duke Street
- Singapore
Sources
- Dezeen —