Never a Phase: Hull's Emo Social Group Thrives as Alternative Culture Persists

At 31 years old, Sophie Baxter from Hull established Never a Phase, a social community catering to 'emos, goths, and moshers,' boasting over 2,000 followers on Instagram. The organization hosts gatherings such as picnics and a book club. Baxter was inspired to create this group after finding it difficult to meet others with similar interests in corporate environments, stressing that an alternative lifestyle is integral to identity. The title of the group signifies that emo culture is not merely a phase. She pays tribute to Sophie Lancaster, who was tragically murdered in 2007 for her goth identity, and notes that feedback has been largely positive, despite some negativity. The revival of emo culture is underscored by My Chemical Romance's sold-out performances at Wembley in July 2026 and events like Panic at the Emo! at Hull's Polar Bear Music Club.