Marli Opens Art Deco-Inspired Madison Avenue Flagship Boutique

Jewelry house Marli, founded by Maral Artinian in New York in 2014, has opened its second New York boutique—a flagship on Madison Avenue. The interiors, designed by architecture firm Aranda/Lasch, draw on New York's Art Deco landmarks. Creamy Indiana limestone, sourced from the same quarries used for the Empire State Building, the Metropolitan Museum of Art, the New York Public Library, and Rockefeller Center, clads the space. Aranda/Lasch developed a faceted geometry abstracting the Marli monogram, which appears in display vitrines, carpeting, and brass inlays. The boutique features a reimagined M Lounge with full-length mirrors, a double-height gallery under a skylight, and an upstairs Marli Club with a handcrafted table by designer Djivan Schapira. The opening marks Marli's expansion after ten years, with a growing global retail network, red-carpet presence, and debut timepieces launched in spring 2026. Additional launches are planned throughout the year.