Lorenzo Bruni on the Turning Point in His Career: Rotte Metropolitane 2005/2006

Lorenzo Bruni, who heads The Others Art Fair, identifies the Rotte Metropolitane initiative for the Municipality of Florence during 2005/2006 as a pivotal moment in his career. He organized micro-exhibitions and events that revitalized public areas. Over a span of ten months, the SESV presented three group exhibitions featuring around twenty artists, such as Zoe Gruni and Eugenia Vanni. Collaborating with the Accademia di Belle Arti di Firenze and supported by faculty members like Granchi and Bimbi, the project included interactions with Undo.net and Cesare Pietroiusti. A 2006 publication by Maschietto offered an alternative tourist guide and curated actions by Francesca Sarti. Bruni's approach focused on activating contexts rather than merely staging events, leaving no digital footprint but influencing professionals in Tuscany.