KPop Demon Hunters Exits Netflix Global Top 10 After 63 Weeks as Sony CEO Defends Streaming Strategy

Since its premiere on June 20, 2025, Netflix's animated musical KPop Demon Hunters has exited the platform's Global Top 10 Movies chart for the first time, concluding a remarkable 63-week run. Its last appearance was during the week of Aug. 24–30, 2026, where it garnered 2.9 million views and 4.8 million viewing hours, before disappearing from the chart for Aug. 31–Sept. 6. Produced by Sony Pictures Animation, the film achieved the status of Netflix's most-streamed original movie in just 91 days, amassing 325.1 million views and 541 million viewing hours. It won two Academy Awards in 2026: Best Animated Feature and Best Original Song for "Golden." In October 2025, Netflix licensed global rights for merchandise to Mattel and Hasbro, with products launching in mid-summer 2026. Sony Pictures Entertainment Chairman and CEO Ravi Ahuja noted at the BofA Securities 2026 Media, Communications & Entertainment Conference that Netflix was the ideal platform for the film, which was developed in 2021. The film was acquired for $25 million, covering its $100 million production cost, and in November 2025, Sony Pictures received a $15 million bonus from Netflix. A sequel is slated for 2029, with a Criterion Collection physical release set for November.