Humbleteam Builds Podium Brand Around Pantone 185 Red Spotlight
Humbleteam, a design studio located in Dubai, has developed the branding and user interface for Podium, a performance marketing agency, centered around a spotlight theme. The agency's logo features a distinctive uppercase wordmark, with the letter 'O' morphing into a circular Pantone 185 red icon. The user interface, crafted using Figma, incorporates circular design elements and utilizes the Sharp Grotesk typeface. Mobile widgets include a dark-mode clock and a specific red tile for Thursday, November 22. Additionally, the project encompasses business cards with blind debossing and coffee cups, and is currently featured on Behance.
Key facts
- Humbleteam is a Dubai-based studio specializing in performance marketing traffic
- The Podium wordmark's O becomes a Pantone 185 red disc coded #E7002A
- Five motion reels animate the spotlight motif over cinema-seat and stage backdrops
- Interface and moodboard grids were built in Figma with Sharp Grotesk typography in Light 20, Book 20, and Semibold 21
- Mobile widget cards include a dark-mode clock, 65% battery ring, and a red calendar tile for Thursday, November 22
- A six-step onboarding drawer covers country selection for advertisers
- Quarterly analytics cards track +15%, +46%, and +23% reach growth
- Stationery for Executive Project Manager Dustin Zielenski uses blind-debossed wordmarks on uncoated cards and kraft folders
Entities
Artists
- Dustin Zielenski
Institutions
- Humbleteam
- Podium
- Behance
- Figma
- Pantone
Locations
- Dubai
- United Arab Emirates