ARTFEED — Contemporary Art Intelligence

HP and Ferrari Launch Limited-Edition AI Laptop with Racing DNA

other · 2026-06-04

HP and Scuderia Ferrari have unveiled a limited-edition AI PC, blending high-performance computing with Ferrari's design language. The laptop features an Intel Core Ultra X7 processor 358H with Intel Arc B390 graphics, delivering up to 180 TOPS for on-device AI tasks. Ferrari's Design Studio collaborated with HP's industrial designers on the casing, which uses carbon fiber, Corning Gorilla Glass, and an illuminated glass palm rest. The CNC-milled chassis is finished in Rosso Magma, a signature Ferrari red, with a three-dimensional louvered vent inspired by car aerodynamics. The 3K Tandem OLED+ touch display and individually backlit keyboard (customizable colors) complement the design. A Poltrona Frau leather sleeve, matching Ferrari interiors, is included. Limited to 4,999 units, the laptop is priced at $5,599 and available at HP.com and Ferrari.com. The launch precedes the Monaco Grand Prix, a key media event for Ferrari.

Key facts

  • HP and Scuderia Ferrari collaborated on a limited-edition AI PC.
  • The laptop features an Intel Core Ultra X7 processor 358H with Intel Arc B390 graphics.
  • It delivers up to 180 TOPS for on-device AI processing.
  • Ferrari's Design Studio co-designed the casing with HP's team.
  • Materials include carbon fiber, Corning Gorilla Glass, and Poltrona Frau leather.
  • The chassis is finished in Rosso Magma, a Ferrari signature red.
  • Limited to 4,999 units, priced at $5,599.
  • Launch timed ahead of the Monaco Grand Prix.

Entities

Artists

Institutions

  • HP
  • Scuderia Ferrari
  • Ferrari Design Studio
  • Intel
  • Corning
  • Poltrona Frau
  • Ferrari
  • Scuderia Ferrari HP Formula 1 team
  • Dezeen
  • Scuderia Ferrari HP

Locations

  • Monaco
  • Maranello
  • Italy

Sources