Hernan Bas Examines the Vanishing Salesman in 'TIME TO SHINE!' at Victoria Miro London
Hernan Bas showcases 'TIME TO SHINE! (the salesmen)' at Victoria Miro in London, open until 14 November 2026. This exhibition portrays salespeople as representations of social and economic transformation, even as their significance wanes in an automated world. Artwork like 'The prodigal son (3pm, farmers market)' illustrates themes of decline and fatigue, while 'Catching the scent on a sale' juxtaposes a perfume seller with a newspaper hawker, restoring a sense of dignity. Other works delve into more somber topics, including 'The tooth fairy' and 'He sells sea shells by the sea shore,' connecting commerce with unsettling visuals. Bas critiques the intricacies of trade, highlighting the human toll of efficiency in the age of automation.
Key facts
- Hernan Bas's exhibition 'TIME TO SHINE! (the salesmen)' is on view at Victoria Miro in London until 14 November 2026.
- The show is installed at Victoria Miro, 16 Wharf Road, London.
- Bas casts salespeople — clerks, street vendors and intermediaries — as emblematic figures of an increasingly automated economy.
- Works include 'The prodigal son (3pm, farmers market)', 'Catching the scent on a sale', 'The tooth fairy', 'He sells sea shells by the sea shore', 'First choice (two artists, a dealer and a collector)' and 'No refunds on relaxation'.
- 'The prodigal son (3pm, farmers market)' depicts a wilting market, a ten percent discount and an approaching storm, with an apathetic young seller.
- 'Catching the scent on a sale' compares a perfume attendant to a newspaper vendor holding a bottle of Chanel N°5.
- 'He sells sea shells by the sea shore' incorporates the text THE DEAD ZONE and evokes a haunted house.
- 'First choice (two artists, a dealer and a collector)' stages a gallery in which the artists are cats, retaining the roles of artist, dealer, collector and privileged choice.
- All works are courtesy of the artist and Victoria Miro.
Entities
Artists
Institutions
- Victoria Miro
- Chanel
Locations
- London
- United Kingdom