Giorgio Armani and Kith Debut 'Dreams of the Dune' in Marrakech's Agafay Desert
In the Agafay Desert near Marrakech, Giorgio Armani and Kith launched the third installment of their collaboration with a runway show at sunset. Entitled "Dreams of the Dune," the collection encompasses ready-to-wear, accessories, and footwear, emphasizing deconstructed tailoring, relaxed shoulders, wide trousers, and layered silhouettes. It features materials such as cashmere, virgin wool, silk, leather, cotton, viscose, and suede. Notable pieces include a shearling jacket with a belt, a utility jacket crafted from two-tone lamb leather, and a lambskin suede blouson. The chapter also showcases partnerships with ASICS, Diemme, and '47. The collection aims to convey a sense of protection without confinement, with colors inspired by the desert. Casper Kofi captured the campaign in Marrakech, and it will be available starting October 16 at select Giorgio Armani and all Kith locations.
Key facts
- The third chapter of the Giorgio Armani and Kith collaboration is titled "Dreams of the Dune."
- The runway presentation took place at sunset in Marrakech's Agafay Desert.
- The collection includes footwear, accessories, and ready-to-wear.
- Design elements include deconstructed tailoring, softened shoulders, wide fluid trousers, and layered fabrics and silhouettes.
- Materials used include suede, leather, silk, cotton, viscose, virgin wool, cashmere, and pure hemp.
- Newly developed pieces include a belted shearling jacket, a two-tone lamb leather utility jacket, and a blouson in lambskin suede.
- The chapter includes special collaborations with ASICS, Diemme, and '47.
- Casper Kofi photographed the campaign on-site in Marrakech.
- The collection will be available beginning October 16 at select Giorgio Armani stores and all Kith stores.
Entities
Artists
- Casper Kofi
Institutions
- Giorgio Armani
- Kith
- ASICS
- Diemme
- '47
- Galerie Magazine
Locations
- Marrakech
- Morocco
- Agafay Desert