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Flossr: Reusable Stainless-Steel Dental Floss Holder from SNRGY

architecture-design · 2026-06-20

Swedish design studio SNRGY, based in Gothenburg, has developed Flossr, a reusable stainless-steel dental floss holder aimed at reducing plastic waste from single-use floss picks. The compact device measures approximately 6 x 2.5 cm, stores up to 3 meters of floss, and is compatible with most floss brands. It features a removable spool for easy refilling, an integrated cutter, and a keyring hole for portability. Flossr was launched on Kickstarter with a goal of $10,400 and raised over $540,000. The team is currently in China with manufacturing partners. Expected retail price is $49, with options in uncoated stainless steel or colored cases (Space Grey, Rose Gold, Midnight Blue, Galaxy Purple). Each package includes a floss spool and a plastic-free travel case. The product has been approved by dental professionals.

Key facts

  • Flossr is a reusable dental floss holder designed by SNRGY, a Swedish studio in Gothenburg.
  • Made of stainless steel, it measures approximately 6 x 2.5 cm.
  • Stores up to 3 meters of floss, providing months of daily use.
  • Compatible with most dental floss brands.
  • Kickstarter campaign raised over $540,000 from a $10,400 goal.
  • Expected retail price is $49.
  • Available in uncoated stainless steel or four colors: Space Grey, Rose Gold, Midnight Blue, Galaxy Purple.
  • Package includes a floss spool and a plastic-free travel case.

Entities

Artists

Institutions

  • SNRGY
  • Kickstarter

Locations

  • Gothenburg
  • Sweden
  • China

Sources