ARTFEED — Contemporary Art Intelligence

FASO Promises Artist Websites as Easy as Instagram

digital · 2026-07-23

FASO, a website builder designed specifically for artists, has been rebuilt with a mobile-friendly interface that allows adding new artworks in three steps: upload an image with title, size, medium, and price; choose availability; and publish. Founder Clint Watson argues that most artist websites fail because they are not easy to update, and FASO prioritizes simplicity so artists can focus on making art rather than web design. The platform includes built-in marketing tools and aims to provide a permanent, professional home for artworks that artists control, contrasting with social media posts that feed AI training and disappear into scroll. FASO offers a 30-day free trial with no credit card required.

Key facts

  • FASO is a website builder built specifically for artists.
  • Adding a new artwork takes three steps: upload image with details, set availability, and publish.
  • FASO has been rebuilt with a clean, intuitive interface usable from a phone.
  • FASO includes built-in marketing tools to promote new artworks.
  • Founder Clint Watson emphasizes that websites should support studio time, not compete with it.
  • FASO offers a 30-day free trial with no credit card required.
  • The platform contrasts with social media by providing a permanent, controlled home for art.
  • FASO has been operating for over two decades.

Entities

Artists

  • Garin Baker
  • Clint Watson

Institutions

  • FASO

Sources