Dora Abodi's Transylvanian Fashion House Blends Folklore, Horror and Couture

Dora Abodi, a designer from Transylvania, founded ABODI Transylvania, a fashion label that merges wearable art with Eastern European and Balkan folklore, gothic horror, and her Székler noble ancestry. The brand's recent collection, 'The Chronicles,' reinterprets local legends like Elisabeth Báthory as symbols of female empowerment, featuring hand-painted gowns, sculptural headpieces, and collaborations with regional artisans. Photographer Szilveszter Makó captured model Ursula Wångander portraying various dark archetypes in cinematic campaigns that blend fashion photography with fine art. The brand's creations, including the Vampire Castle headpiece and ceramic vampire hands, have been worn by celebrities such as Cate Blanchett, Lady Gaga, and Taylor Swift, and featured in publications like Vogue and Vanity Fair. ABODI Transylvania positions itself as a time-traveling art project, creating emotional artifacts rather than seasonal products to keep Transylvanian mythology alive.