Constantin Prozorov Creates 3D Collage Installation for De Beers Paris Store
Artist Constantin Prozorov has created a permanent three-dimensional digital collage installation titled 'The De Beers Story' for the De Beers flagship store in Paris. The work was unveiled in January 2026 at the boutique on Rue de la Paix. The installation uses Prozorov's signature collage style to present a non-linear narrative of the diamond company's history, incorporating symbolic elements such as diamonds, a tree, London imagery, giraffes, and the Eiffel Tower. The artist describes it as a surreal visual narrative that weaves together De Beers' legacy, including cultural moments like 'A Diamond Is Forever' and commitments to conservation. This marks Prozorov's first physical installation, translating his digital work into a sculptural form.
Key facts
- Artist Constantin Prozorov created 'The De Beers Story' installation
- The work is a permanent three-dimensional digital collage
- It was unveiled in January 2026 at De Beers' Paris flagship store on Rue de la Paix
- The installation presents a non-linear narrative of De Beers' history using symbolic elements
- This is Prozorov's first physical installation, moving from digital to sculptural form
Entities
Artists
- Constantin Prozorov
Institutions
- De Beers
Locations
- Paris
- London
- South Africa