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Coach Marks 85th Anniversary with Studio 54-Themed Party After Spring 2027 Show

other · 2026-09-11

On the occasion of its 85th anniversary, Coach hosted a vibrant celebration at Pier 36 in New York after its Spring 2027 runway show, reminiscent of Studio 54, complete with Tanqueray martinis and Coach 85 cocktails. Global ambassadors Elle Fanning and Storm Reid were present, with Fanning, a Coach ambassador since 2024, donning a cherry-red leather skirt, lace top, and a black beret, complemented by a leopard-print coat and a Coach Tabby bag. The night kicked off with a DJ set blending hip-hop and '80s vibes at the Coach x Spotify Booth, featuring guests like Soyeon, Pat McGrath, and Troye Sivan. Later, Zack Fox and SG Lewis took the stage. The menu included shrimp, chips, olives, mini cupcakes, and risotto, while the rose-themed party showcased hats, tinsel horns, and a giant cake by Lauren Schofield. Violet Chachki surprised attendees by emerging from the cake to sing Happy Birthday, accompanied by UpBeat NYC’s voguing dancers. Guests enjoyed a vintage photo booth and received hot-stamped leather bag tags. Reid, dressed in blue plaid, lauded Coach's craftsmanship, and a Coach-themed newsstand offered goodie bags filled with t-shirts, custom cake mixes, candles, and Swedish candy boxes from BonBon.

Key facts

  • Coach celebrated its 85th birthday at Pier 36 in New York after its Spring 2027 show
  • Elle Fanning and Storm Reid served as global brand ambassadors at the event
  • Bridge performed a hip-hop and '80s DJ set in the Coach x Spotify Booth
  • Violet Chachki emerged from an oversized cake designed by Lauren Schofield to sing Happy Birthday
  • UpBeat NYC's voguing dancers, directed by Arturo Lyons, supported the performance
  • Guests included Soyeon, Pat McGrath, Troye Sivan, and the cast of Netflix's A Different World
  • Zack Fox and SG Lewis performed later in the evening
  • Goodie bags contained Coach 85 t-shirts, vanilla cake mixes, candles, and BonBon Swedish candy boxes

Entities

Artists

  • Elle Fanning
  • Storm Reid
  • Stuart Vevers
  • Soyeon
  • Jeon Soyeon
  • Pat McGrath
  • Troye Sivan
  • Zack Fox
  • SG Lewis
  • Lauren Schofield
  • Arturo Lyons
  • Violet Chachki
  • Azzi Fudd
  • KK Arnold
  • Lauren Betts
  • Jazzelle Zanaughtti
  • Joon Silverstein
  • Yasmin Finney
  • Ella Emhoff
  • Kennedi Reece
  • Cornell Young IV
  • Chibuikem Uche
  • Lilas Ikuta
  • Alijah Kai
  • Maleah Joi Moon
  • Toni Breidinger
  • Gabriela Hearst
  • Bridge

Institutions

  • Coach
  • Vogue
  • Netflix
  • Spotify
  • UpBeat NYC
  • BonBon
  • Tanqueray
  • A Different World

Locations

  • New York
  • United States
  • Pier 36

Sources