Claudio Antonioli Rebuilds Ann Demeulemeester Ahead of Paris Store Opening and Saturday Show
Claudio Antonioli, the entrepreneur who founded and later sold New Guards Group to Farfetch, purchased the independent fashion label Ann Demeulemeester and has devoted six years to restoring it to its original standing. The restoration effort precedes two scheduled events: a store opening in Paris tonight and a show on Saturday. Antonioli discussed the project in an interview with Vogue. The label, known for its cult following, was acquired after the New Guards Group transaction with Farfetch.
Key facts
- Claudio Antonioli built and sold New Guards Group to Farfetch.
- Antonioli bought the indie label Ann Demeulemeester.
- He has spent six years restoring the label to its original glory.
- A Paris store opening is scheduled for tonight.
- A show is scheduled for Saturday.
- Antonioli discussed the project with Vogue.
Entities
Artists
- Claudio Antonioli
- Ann Demeulemeester
Institutions
- New Guards Group
- Farfetch
- Vogue
Locations
- Paris
- France