ARTFEED — Contemporary Art Intelligence

Cantone Studio Develops Brand Identity for Norwegian Furniture Company Flockt&Co.

artist · 2026-04-02

Cantone Studio™, a design agency, has created a brand identity for Flockt&Co., a furniture brand based in Oslo, Norway. The project involved developing a visual identity that reflects Flockt&Co.'s focus on sustainable furniture and Norwegian design aesthetics. Cantone Studio conducted research into the company's values and analyzed competitors to inform their approach. The resulting design combines minimalist elements with eco-friendly themes, using a color palette that conveys modernity and environmental consciousness. The branding work includes website user interface design and motion graphics. Key contributors include motion designer Vinicius Locatelli, executive art director Jawad Zelmadi, and UI designer Jaber Elferkh. This initiative aims to attract environmentally aware consumers by presenting Flockt&Co. as a contemporary and sustainable option in the furniture market. The project highlights the agency's strategy of integrating deep understanding with design to craft compelling brand narratives.

Key facts

  • Cantone Studio™ designed the brand identity for Flockt&Co.
  • Flockt&Co. is a furniture company from Oslo, Norway.
  • The brand emphasizes sustainability and Norwegian design.
  • The project included brand identity, website UI, and motion design.
  • Research involved analyzing Flockt&Co.'s ethos and competitors.
  • The design merges minimalist aesthetics with eco-friendly principles.
  • Key team members are Vinicius Locatelli, Jawad Zelmadi, and Jaber Elferkh.
  • The goal is to appeal to eco-conscious consumers.

Entities

Artists

  • Vinicius Locatelli
  • Jawad Zelmadi
  • Jaber Elferkh

Institutions

  • Cantone Studio™
  • Flockt&Co.

Locations

  • Oslo
  • Norway

Sources