Braun Marks 100 Years of Design at NYFW

Braun celebrated its centennial during New York Fashion Week, highlighting a century of design, style, and self-expression. The event was part of NYFW, the semi-annual fashion showcase held in New York City. Braun, the German consumer products company founded in 1921, is known for its functional, modernist approach to industrial design. The brand's anniversary activation underscored its enduring influence on both product design and fashion culture. The celebration was covered by Surface magazine, which also reported on other NYFW-related events, including the Met's new art wing groundbreaking, a Yves Saint Laurent tribute, Todd Snyder's 15-year menswear anniversary, a Marc Jacobs event, Bulgari's Serpenti Infinito presentation at The Standard, a Bose Racquet Club activation with Coco Gauff and Ben Shelton, a US Open-themed gathering with Naomi Osaka and Gayle King, the Aspen Art Museum's ArtCrush Gala, a Lumens/Louis Poulsen/Ome Dezin event, a KAWS dinner at Yankee Stadium, and a World Cup watch party hosted by The Ned. The Braun centennial event contributed to the broader cultural programming surrounding NYFW, where fashion, art, and design intersect.