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Amber Valletta and Teddy Charles Launch Maison Beaux, a Clean Haircare Line

other · 2026-10-01

Model Amber Valletta and hairstylist Teddy Charles have launched Maison Beaux, a haircare brand featuring six biodegradable products categorized as prep, treat, and style. The line's standout item, Le Ultimate Mask, combines collagen, exosomes, peptides, and amino acids in packaging that decomposes in a home compost within 12 weeks. During formulation, the duo excluded 2,850 ingredients—far exceeding the 11 banned in the United States and the roughly 1,000 prohibited in the European Union—which led to extensive trial and error. Valletta, who first appeared on Vogue's February 1993 cover and has since graced 17 Vogue covers, also serves as a United Nations Goodwill Ambassador and has a background in environmental advocacy; her mother was a community activist who helped stop a nuclear power plant on native land in Oklahoma. Charles, a seasoned hairstylist, emphasizes that healthy hair is beautiful. The products, which feature scents of orange blossom, sweet almond, and musk, are positioned as high-performance, salon-grade items with advanced clean science. To mark the launch, Vogue delved into its archives with Valletta to revisit some of her most memorable hair looks, including her first American Vogue cover, shoots with Irving Penn and Guido Palau, and a session at 1 World Trade Center during construction. Valletta and Charles insist Maison Beaux is not a celebrity beauty line and they are not its faces, though their own hair serves as testament to the brand.

Key facts

  • Amber Valletta and hairstylist Teddy Charles have launched Maison Beaux, a clean haircare line.
  • The line comprises six biodegradable products in prep, treat, and style categories.
  • Le Ultimate Mask contains collagen, exosomes, peptides, and amino acids, and its packaging composts in 12 weeks.
  • The duo banned 2,850 ingredients from the formulas, compared to 11 banned in the U.S. and about 1,000 in the EU.
  • Valletta first appeared on Vogue's February 1993 cover and has since had 17 Vogue covers.
  • Valletta is a United Nations Goodwill Ambassador and her mother was a community activist who helped stop a nuclear power plant on native land in Oklahoma.
  • The products have scents of orange blossom, sweet almond, and musk.
  • Vogue published an archival retrospective of Valletta's hair looks to celebrate the launch.

Entities

Artists

  • Amber Valletta
  • Teddy Charles
  • Yannick D'Is
  • Irving Penn
  • Julian d'Ys
  • Steve Klein
  • Garren
  • Guido Palau
  • Auden

Institutions

  • Vogue
  • Maison Beaux
  • United Nations
  • Goop

Locations

  • Oklahoma
  • United States
  • European Union
  • Paris
  • France
  • 1 World Trade Center
  • New York

Sources