Alibaba Expects Record One Million Brands for Singles' Day on Taobao and Tmall
Alibaba Group Holding is preparing for its annual Singles' Day shopping festival across its major online marketplaces Taobao and Tmall, projecting a record one million global brands will participate. The company also expects more than 70 million products to be featured, another record for the festival. Pre-sales begin on Thursday, with the formal sale scheduled for the following Tuesday. The e-commerce giant is expanding Qwen-powered tools and pushing international sales as part of this year's event.
Key facts
- Alibaba Group Holding is gearing up for its annual Singles' Day shopping festival.
- The festival runs on the online marketplaces Taobao and Tmall.
- Alibaba expects a record one million global brands to take part this year.
- More than 70 million products are expected to feature, also a record.
- Pre-sales for the event open on Thursday.
- The formal sale takes place next Tuesday.
- Alibaba is expanding Qwen-powered tools for the festival.
- The company is pushing international sales.
Entities
Institutions
- Alibaba Group Holding
- Taobao
- Tmall