YOOX and SLEEK Host Berlin Fashion Week Kick-Off at Pamela
To launch Berlin Fashion Week, SLEEK magazine partnered with YOOX for a cocktail event at Pamela in central Berlin. Guests enjoyed Italian specialties and signature drinks in the venue's elegant setting. Attendees included actors and creators dressed in curated YOOX looks, such as Julia in a red mini dress and Ipek Öncel in a Tom Ford skirt. Highlights included a live calligraphy station where guests personalized YOOX bandanas. The evening was documented by photographer Lara Schless.
Key facts
- Event was a summer cocktail hosted by SLEEK and YOOX at Pamela in Berlin.
- Held to kick off Berlin Fashion Week.
- Guests included actors and creators wearing curated YOOX outfits.
- Julia wore an autumn red mini dress; Ipek Öncel wore a Tom Ford skirt.
- A live calligraphy station allowed guests to personalize YOOX bandanas.
- Photography by Lara Schless.
- Pamela is described as having elegant Italian charm.
- The event featured signature cocktails and Italian specialties.
Entities
Artists
- Julia
- Ipek Öncel
Institutions
- SLEEK
- YOOX
- Pamela
Locations
- Berlin
- Germany